Top 5 Personalization Apps in South Africa: Q2 2025 Android Performance

In the second quarter of 2025, the top personalization apps on the Android platform in South Africa showcased varied performance trends. According to data from Sensor Tower, these apps experienced fluctuations in downloads, revenue, and active users.

Cleanup Your Phone from DOSA Apps showed a gradual increase in weekly revenue, peaking at around $298 by the end of June. Weekly downloads started strong at 1.9K in early April but saw a dip, ending the quarter at approximately 617. Active users also saw a decline from 2.8K to about 1.5K.

Zedge™ Wallpapers & Ringtones maintained a consistent download growth, reaching 3.5K by the end of June. Revenue fluctuated, with a notable peak of $143 in early June. The app's active users began at 19.2K, peaking mid-quarter at 26.8K, before settling at around 21.4K.

USB Screen Share - Phone to TV experienced a decline in downloads after a strong start, with numbers dropping from 4.2K to 1.3K by the end of the quarter. Revenue remained relatively stable, averaging around $56 weekly. Active users followed a similar trend, ending at 6.6K.

Fonts Art - Keyboard Fonts saw a steady increase in revenue, closing at $77. Downloads peaked mid-quarter at 2K, while active users showed a gradual rise, finishing at 2.7K.

Edge Lighting - Borderlight had a strong download performance, peaking at 7.6K in late May. Revenue remained modest, with a peak of $55 in June. Active users saw an increase towards the end of the quarter, reaching 8.4K.

For more detailed insights and a comprehensive view of app performance, visit Sensor Tower's platform.